Geo Targetly Review: The Ultimate Geolocation Solution for

In today’s competitive digital landscape, delivering personalized user experiences is no longer optional—it’s essential. Geo Targetly emerges as a powerful solution that enables website owners to customize content based on visitors’ geographical locations. Founded in 2017 by Sherry N, this platform has become an indispensable tool for businesses looking to enhance user engagement and boost conversions through location-based personalization.

Geo Targetly stands out as an all-in-one geolocation targeting platform that helps businesses maximize website conversions by delivering location-specific content. Whether you need to redirect visitors to region-specific pages, display tailored promotions, or implement dynamic content changes based on location, Geo Targetly provides a comprehensive suite of tools to accomplish these goals with minimal technical effort.

With over 500 million geo personalization events processed monthly and more than 100 billion total events handled to date, Geo Targetly has established itself as a trusted solution for businesses of all sizes. Its globally distributed infrastructure spanning 10+ regions ensures reliable performance for websites targeting international audiences.

Geo Targetly uses IP geolocation technology to determine where your website visitors are coming from. When someone visits your website, Geo Targetly’s system analyzes their IP address to determine their geographic location, including country, state/region, and city. Once it identifies the location, it applies the rules you’ve configured to deliver customized content, redirects, or other actions.

The Implementation Process:

1. One-time JavaScript Integration: Add a simple JavaScript snippet to your website’s header or footer. This code connects your site to the Geo Targetly platform.
2. Create Location Rules: In your Geo Targetly dashboard, define location segments by including or excluding countries, states, cities, radius zones, or specific IP addresses.
3. Configure Actions: Set up what happens when visitors from each location segment visit your site, such as redirects, content changes, or popup displays.
4. Test and Publish: Preview your configurations to ensure they work as expected, then publish them to make them live on your website.
5. Monitor and Optimize: Track performance through Geo Targetly’s analytics and make adjustments to improve results.

// Geo Targetly JavaScript snippet
<script>
    (function(g,e,o,t,a,r,c,l,y){
        g['GeoTargetlyObject']=a;g[a]=g[a]||function(){(g[a].q=g[a].q||[]).push(arguments)};
        g[a].l=1*new Date();r=e.createElement(o);c=e.getElementsByTagName(o)[0];
        r.async=1;r.src=t;r.charset='utf-8';c.parentNode.insertBefore(r,c)
    })(window,document,'script','//d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js','gtly');
    gtly('config', 'YOUR-ACCOUNT-ID');
</script>

Step-by-Step Implementation Process

1. 1

   Sign Up and Create an Account

   Begin by signing up for a Geo Targetly account. You can start with a 14-day free trial that gives you access to all features without requiring a credit card.

   Start your free trial
2. 2

   Add the JavaScript Code to Your Website

   Copy the provided JavaScript snippet and add it to your website’s header or just before the closing body tag. This one-time integration connects your site to Geo Targetly’s system.

   // Example code (replace with your actual Geo Targetly code)
<script>
(function(g,e,o,t,a,r,g,e,t,l,y){
g['GeoTargetlyObject']=a;g[a]=g[a]||function(){(g[a].q=g[a].q||[]).push(arguments)};
g[a].l=1*new Date();r=e.createElement(o),g=e.getElementsByTagName(o)[0];
r.async=1;r.src=t;g.parentNode.insertBefore(r,g)
})(window,document,'script','//cdn.geotargetly.com/gt.js','gtly');
gtly('config', 'YOUR-ACCOUNT-ID');
</script>
3. 3

   Configure Your First Geo Targeting Rule

   In your Geo Targetly dashboard, select the tool you want to use (e.g., Geo Redirect, Geo Content, Geo Popup) and create your first rule by defining which locations you want to target and what action should happen.

   Example rule configuration:

   • Target: Visitors from Canada
   • Action: Redirect to yourwebsite.com/ca
   • Exception: Don’t redirect if visitor is already on the Canadian page
4. 4

   Test Your Configuration

   Before making your rules live, use Geo Targetly’s testing feature to verify that your rules work as expected. This allows you to simulate visits from different locations and see how your website responds.

   Pro Tip: Use a VPN service or Geo Targetly’s testing tools to verify your rules work correctly for different locations.

5. 5

   Publish and Monitor

   Once you’re satisfied with your configuration, publish your rules to make them active. Then, monitor their performance through Geo Targetly’s analytics dashboard to track visitor interactions and conversion impacts.

   Regularly review the data to identify opportunities for optimization and refinement of your geo-targeting strategy.